Cold Outreach Statistics

Live data from 893,084 verified leads across 126 campaigns.

Leaderboard Benchmarks

Avg Reply Rate

7.6%

Median Reply Rate

3.8%

Avg Open Rate

19.6%

Engagement Value

$692,150

Avg Opportunity Rate

2.8%

Total Opportunities

9,612

Leads per Opportunity

92.9

Reply Rate Distribution

0% - 5%96.0%

5% - 10%2.4%

10% - 20%0.0%

20% - 30%0.8%

30%+0.8%

Campaign Volume Distribution

1 - 100 leads87.3%

101 - 1K leads4.8%

1K - 10K leads2.4%

10K+ leads5.6%

Opportunity Rate Distribution

0%87.3%

0% - 1%4.0%

1% - 3%4.8%

3% - 5%2.4%

5%+1.6%

Leads Contacted vs Opportunities Created

Each point is a campaign. X-axis = leads contacted, Y-axis = opportunities created, bubble size = reply rate.

Log leadsLog opportunities

Correlation Snapshot

Quick relationship checks across the full dataset.

Leads vs Reply Rate

+0.07

Open Rate vs Reply Rate

+0.00

Country Leaderboard

View all countries

#	Country	Campaigns	Leads	Engagement Value
1	United States	21	614,889	$541,550
2	Poland	1	95,810	$59,850
3	Spain	2	80,111	$25,775
4	Germany	2	49,507	$26,850
5	Unknown	32	21,905	$12,175
6	United Kingdom	8	15,935	$12,450
7	Nigeria	2	10,057	$12,275
8	India	3	4,202	$1,225
9	Mexico	1	614	$0
10	France	15	15	$0
11	Ukraine	2	2	$0
12	Brazil	2	2	$0

Top Categories by Reply Rate

Category	Leads	Avg Reply	Median Reply	Avg Open
Cold Email Agency	893,084	7.6%	3.8%	19.6%

High Reply, Low Volume Outliers

Campaigns in the top 5% reply-rate cohort with smaller lead volume.

Campaign	Country	Leads	Reply Rate	Open Rate
Forge	Unknown	705	41.6%	0.0%